THE FREEBIE ISSUE!  

WITH TODAY COHOSTS KATHIE LEE & HODA

Parade’s Back-To-School Bonanza Features Saving Tips and A Showcase Full of Freebies

New York, NY  August 8, 2014 — A recent survey in Parade of Walmart Moms revealed that August is the toughest time to stay on budget.  According to the National Retail Federation, the average family spends more than $560 transitioning from summer to fall, but in this economy, there’s no shame in being thrifty.  Hosted by the Today show’s Kathie Lee Gifford and Hoda Kotb, Parade is here to help with tricks for scoring bargains, plus a give-away bonanza of prizes worth thousands of $$$.  Here are just a few of the 20-plus prizes Parade readers can win (only one prize per person!):

-       Whirlpool’s 28 Cubic-Foot, Four-Door Refrigerator ($3,099)

-       Linear Five-Piece Bedroom Collection ($2,090)

-       LG Front-Control, Top-Load Washing Machine ($1,100)

-       Dell XPS Portable All-In-One Desktop computer ($800)

-       Rubbermaid Configurations Customizable Closet Organizer ($578)

-       Vizio 42-inch M-Series Full Array LED Smart TV ($500)

-       Marcy Deluxe Stationary Fan Bike ($300)

…There’s even a “Helper Bot”—The iRobot’s Scooba 450 droid will sweep, scrub and squeegee your floors while you relax ($600)!   Check out Parade for the full list, and go to Parade.com to enter.

How to find A+ Savings

Parade’s saving tips include revealing the best time to shop for fall necessities.  Here are just a few tips for what to watch for in August  (laptops and backpacks) September (markers and calculators) October (denim) and November (sneakers). PLUS, how to keep the kids busy on the weekends without emptying your wallet!

Kathie Lee & Hoda: Bargains….and Friendship

The value of a bargain isn’t lost on Kathie Lee Gifford and Hoda Kotb.  On the fourth hour of the Today show, the cohosts regularly feature steals and deals.  “People are struggling right now, and we’re really aware of it,” says Gifford.  While admitting they could be seen as an unlikely pair (Kathie Lee jokingly describes them as “a postmenopausal has-been and an award-winning Egyptian journalist!”)  they obviously get along very well.  “There are times when I can’t believe I’m sitting next to Kathie Lee.  Who would’ve thought?” says Hoda.  

For more on Kathie Lee and Hoda’s humble beginnings, their own back-to-school memories, their thoughts on women and money, and the truth about wine on the set – PLUS, the full list of prizes, and the rules on how to enter – see Sunday’s Parade or go to Parade.com:  http://bit.ly/1tCAnWk.